Recent Posts
A power-packed brand templating platform designed to propel your organization forward & empower everyone to build on-brand
4 min
Don’t be busy, be productive: 7 ways to use time more wisely
Many of us are familiar with the maxim “Don’t mistake activity for productivity.” It refers to people who juggle multiple tasks, under the guise of staying busy all the time, without ever inching towards their goal. Their time is completely wasted in thinking about what to do next—leaving no time for the actual job at […]
4 min
7 AI tools that boost your productivity
Anyone working in today’s busy world knows just how valuable time can be. Without the right resources and goals, you’ll likely lose time and potential customers. AI is stepping up to provide new ways to get more done during your day. New AI productivity tools can help manage schedules, social media accounts, email, security and […]
4 min
How to use storytelling to raise conversion rates
A friend of mine says she could not help but be swayed by what people were saying about the importance of social media for increasing sales. Some people kept rhapsodizing about how they were able to achieve rocket sales by establishing brand recognition and strengthening their brand’s presence in social networking sites. So this friend opened an […]
4 min
Innovative print design ideas you should know
As designers, we know how important it is to deliver creative and compelling designs. Designs that catch the eye and gets the viewer thinking “That must be one hell of a product!” And over time, ads have gotten so creative and innovative that our expectations only get higher every time we see a head-turning advertisement. […]
3 min
7 do’s and don’ts for your email signature
Did you know that, every day, nearly 145 billion emails are exchanged? And what’s more mind-blowing is that 84% of these emails end up in a spam folder. To me, this makes it obvious that many people fail to understand how to send effective email messages. You might think nobody even notices an email signature, but […]
3 min
3 tips for corporate design
When it comes to design in communications, there are generally two types of artwork: design driven by narrative or design driven by information and data. The former relies more on conveying meaning and subtle messages through nuanced design, whereas the other relies on turning potentially incredibly complex or technical data into something that is much […]
5 min
Local branding: 5 essential things to know
Building a local brand is tough. Even if your business is in an area with significant foot traffic, developing your brand within the community is critical if you want to be successful in the long term. Usually, when people talk about branding, they’re often referring to large companies with a proportional budget for their marketing […]
6 min
4 ways to protect your brand from intellectual property theft
Theft is a major concern for every business, as losing property almost always results in a loss of profit. For online businesses, however, the greatest concern is not the theft of physical goods, but that of intellectual property (IP). This is particularly true for small- and medium-sized business owners, who depend on their logos, trademarks, […]
4 min
10 productivity tips for a long commute to work
On average, people who live near big cities spend nearly two hours each day commuting to work and back. This adds up to more than 500 hours—or around 21 days—per year! [] That means most of us spend up to three weeks of our year on commuting to and from work. Geez. Related: 9 tips to master […]
