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4 min
8 best fonts to use on a resume
There are so many things that job hunters think about when it comes to their resume. These are usually the obvious things, such as making sure they’ve listed all their previous jobs and any suitable skills or experience that they might have. Anything that’s going to set them apart from other applicants will no doubt […]
5 min
How to write a creative brief with examples (free templates)
Creative briefs are a lot like lighthouses: they provide essential guidance and direction for creatives working on large and small projects alike. Without a beacon, it’s easy for your project to get moored or lost at sea — think Castaway but at your job. And no Tom Hanks or Wilson by your side for company […]
5 min
4 professional voicemail greeting tips to impress your prospects
Ideally, your sales performance should be touchpoint-agnostic. Ultimately, it shouldn’t matter where in the funnel a customer is or what type of funnel they’re utilizing — all should be optimized to perform well. If you want to impress prospective customers, you must nail every touchpoint with them, including your voicemail greetings. Related: The ultimate guide […]
5 min
10 cold-calling tips & techniques for your sales team
Cold-calling prospective customers is only as effective as you make it. Meaning — you and your sales reps have to do some strategic legwork in order to make cold-calling work in your favor. And while it might be tempting to relegate cold-calling as an intimidating, outdated tactic, you wind up selling yourself short in doing […]
5 min
4 critical KPIs for an effective sales team
When you’re a sales manager, you need to keep your finger on the pulse with consistent updates on your team’s performance. It could feel like you’re selling well, but unless you use regularly updated key performance indicators, you won’t know for sure. Related: What is sales enablement? If you’re looking for a refresher – or […]
6 min
How to write a brand positioning statement
Making sure every touchpoint — from content to sales — remains on-brand is essential. But when you have seemingly limitless decisions to make regarding a new product, marketing campaign, or anything else related to your business, it can be difficult to keep all the moving parts properly aligned. Related: Elements of an effective brand promise […]
7 min
The sales leader’s guide to sales pipeline management
As a sales leader, pipeline management is one of the most challenging aspects of your job. In the past, communication only took place through phone, snail mail and in-person meetings. Cold-calling was the strongest tool in your sales arsenal. Related: The 160 best sales tools & software In 2007, sales pros could reach prospects one the […]
6 min
7 best tools for project management
Whether you’re new to project management entirely or you’re an experienced project manager with a whole range of projects under your belt, having the right tools to get your job done is essential. Today’s technology stack offers a deep selection of project management software, from scheduling to document management. Related: 8 best team collaboration tools […]
7 min
The best cold-calling script to beat your sales team’s quota
What’s the best way for businesses to generate leads even with an empty pipeline? You guessed it: cold calls. That said, cold calls aren’t what they used to be. Today’s reps often rely on cold-calling scripts to do the conversational heavy lifting for them. Not only does this ensure that reps respect their prospect’s time, but it […]