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The 8 best free magazines online for brand marketers
4 min

The 8 best free magazines online for brand marketers

Magazines have found new life on the web, where old brands have undergone a digital transformation to stay relevant and compete with myriad newcomers both fragile and nimble. A look at the newsstand might make one wonder where all the magazines have gone—but often, a simple Google search reveals the answer. Related: How to make […]
17 flyer layout design ideas for your inspiration
6 min

17 flyer layout design ideas for your inspiration

Almost everyone has made a flyer before, whether for a personal event like a block party or a professional event like a company picnic. As a follow-up to our most recent post about magazines, we decided to put together this list of 17 flyer layout design ideas. If you want your flyer to stand out, ditch the boring old Word […]
Why you should use mobile to build brand loyalty
4 min

Why you should use mobile to build brand loyalty

First it was smartphones, quickly followed by tablets and now smartwatches. The move towards mobile devices is quickening, and marketers are following suit. In 2016, they spent $101 billion on mobile internet ads worldwide, $40 billion in the U.S. alone. From 2013 to 2019, there will be an estimated tenfold increase in mobile advertising spending. Related: 10 […]
How to nail flyer distribution
4 min

Flyering 101: How to nail flyer distribution

You’ve got a great idea for a flyer: a new business service, a store’s grand opening, an upcoming concert, open house or event. And you’ve got Lucidpress to make designing your flyer a snap. Now all you need… is an audience. Welcome to Flyering 101, where you’ll learn how to nail (no pun intended) your flyer distribution. […]
Why print will never die: Print vs. digital collateral
3 min

Why print will never die: Print vs. digital collateral

In today’s digitized, inter-connected world, it’s all too easy to send a text or an email to someone and forget about it. Whether it’s an e-card for Mom’s birthday or a PDF brochure for a prospective client, digital content is incredibly efficient and convenient. But as any library lover will tell you, there’s just no […]
Where to find the best free flyer backgrounds
3 min

Where to find the best free flyer backgrounds

So. You’re designing a flyer. Where do you begin? The endless array of images, backgrounds, catchy headlines and clip art (bad idea) at your disposal can be overwhelming. Consider starting with your backdrop: the ever-so-necessary but hard-to-design flyer background. If you’re an Adobe Illustrator master, you’ll probably just design one of your own. But if you’re […]
The 10 best B2B social media campaigns you haven't tried yet
7 min

The 10 best B2B social media campaigns you haven’t tried yet

By now, we’ve all heard how social media can support a brand and make it easier to connect with customers. But not all of us have the benefit of being a consumer-facing brand like Pepsi, Domino’s, or Oreo. If you’re representing a B2B brand, can you still take advantage of social media? Absolutely! Is your brand new to […]
30 creative business card ideas & designs to help yours stand out
3 min

30 creative business card ideas & designs to help yours stand out

Here’s a bummer statistic: 88% of people will throw away your business card within a week of receiving it. In fact, it is likely easier for them to just Google your name or business to find your contact info when they need you. But that’s okay, because exchanging business cards offers so much more than a […]
Rebranding questionnaire
4 min

Rebranding questionnaire: 19 questions to ask before you start [Webinar recap]

Physics is to Albert Einstein as branding is to David Brier. A walking, talking brand himself, David Brier graced our screens three weeks ago for a webinar that divulged the 19 questions every organization should ask before rebranding. I have to admit, I expected all the cliché questions: Who is our audience? What is our […]
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